The PureInvest alternative to Zoya
Zoya is a strong product. If you are looking for an alternative, it is usually for one specific reason. Here is an honest look at what Zoya does well, where it falls short, and where PureInvest takes a different approach: showing the reasoning behind every verdict for free and documenting purification for tax season.
PureInvest is pre-launch. The purification calculator and single-stock screening are live and free today. Pro features such as unlimited screening, automated purification reports, and multi-year records are what launch will include, not a shipped app yet. Competitor facts are drawn from their live sites as of our last review and can change.
Why people look for a Zoya alternative
Most people searching for a Zoya alternative are not unhappy with the app itself. The recurring reason is that the reasoning behind a ruling sits behind the paywall, so you see a verdict but not the why until you subscribe. Others run into data-freshness issues, or want purification treated as a documented record they can use at tax time rather than a one-time number. If any of those is your reason, it is worth knowing what a more transparent, purification-first tool looks like.
Zoya at a glance
Zoya is the best-known halal investing app in the category and leads with simplicity and confidence, headlining its "#1 Halal Investing App" claim and more than 400,000 investors. It gives self-directed Muslim investors a clean, mobile-first way to check whether a stock or ETF is Shariah-compliant, build and monitor a portfolio, and receive alerts when a holding's compliance status changes. Its reputation rests on a genuinely polished product with a 4.8 App Store rating.
An honest read on Zoya
Where Zoya is strong
- The most recognized brand in halal investing, with a genuinely loved product and a 4.8 App Store rating.
- A complete loop beyond lookup: portfolio tracking, compliance alerts, and the ability to buy and sell through a linked broker.
- One of the cleanest consumer experiences in the category.
- Non-custodial and security-forward, so it connects to your brokerage without holding your assets.
- Automatically calculates a purification amount for holdings.
- Includes a zakat calculator alongside screening.
Where Zoya has gaps
- The reasoning behind a halal or not-halal ruling sits behind the paywall, which is the single most cited complaint from its users as of our last review.
- Reviewers have reported data-freshness issues such as dividend-yield errors and stale market caps.
- Uses proprietary thresholds for some financial ratios, so results can differ from a strict AAOIFI reading.
- Treats purification as a one-time calculation rather than a documented, multi-year record built for tax season.
- No bulk export of the halal-stock list, as of our last review.
PureInvest and Zoya, side by side
Zoya pricing
A limited number of screens per month (around ten, as of our last review) plus basic compliance reports.
Unlimited screening, deeper financial analysis, portfolio tracking, alerts, and the full ruling rationale. Public sources have quoted the price between roughly $8 and $9.99 per month depending on plan and promotion.
Zoya bills through the App Store and Play Store as an in-app subscription. Pricing is drawn from public sources as of our last review and can change; confirm the current figure in the app.
PureInvest keeps its own tools free today: a purification calculator and up to five single-stock screens a day, no account. Pro is set at $9.99 per month or $79.99 per year at launch. The Founding 100 deal locks in $39.99 per year for life through a $49.99 one-time refundable deposit that is credited toward your subscription and fully refundable if PureInvest does not launch.
Who should switch, and who should not
Choose PureInvest if
- Investors who want to see the reasoning behind a ruling without paying first.
- People in the US and Canada who need documented, multi-year purification records for tax season.
- Anyone who wants verdicts tied explicitly to AAOIFI Standard No. 21 with the underlying data shown.
Choose Zoya if
- Investors who want a shipped, polished app they can install and use today.
- People who value an all-in-one loop: screen, track a full portfolio, get alerts, and trade through a linked broker.
- Anyone whose priority is the widest stock coverage and the most established brand.
Trying PureInvest alongside Zoya
There is nothing to migrate yet, and that is the honest framing pre-launch. You can keep using Zoya while you evaluate PureInvest. Try the free purification calculator and run a single stock through free screening to see the reasoning PureInvest shows and how it documents purification. If it fits how you want to work, join the waitlist or lock in the Founding 100 rate. Your Zoya subscription and data are untouched, and the founding deposit is fully refundable until launch.
See the reasoning before you pay a cent
Run a stock through free single-stock screening and try the purification calculator. If PureInvest fits how you want to work, join the waitlist or lock in the Founding 100 rate.
Frequently asked questions
What is the best alternative to Zoya?
It depends on what is pushing you to look. If you want the reasoning behind each ruling without paying first, and documented purification records for tax season, PureInvest is built for that, with free single-stock screening and a free purification calculator you can try today. Musaffa and Islamicly are other established screening apps worth comparing. Zoya remains the most polished all-in-one option if breadth and maturity matter most.
Is PureInvest cheaper than Zoya?
PureInvest Pro is set to match Zoya at $9.99 per month or $79.99 per year at launch, so it is priced at parity, not below. The Founding 100 deal locks in $39.99 per year for life through a refundable $49.99 deposit. PureInvest also has free tools today: a purification calculator and up to five single-stock screens a day with no account.
Can I use PureInvest instead of Zoya right now?
Partly. PureInvest is pre-launch. Its purification calculator and single-stock screening are live and free, so you can use them alongside Zoya today. Full portfolio tracking, alerts, and trading, which Zoya already ships, are on the PureInvest roadmap and not available yet.
Does Zoya show why a stock is halal or not?
Zoya shows the verdict, but the full rationale behind the ruling requires its Premium subscription, which is the most common complaint from its users as of our last review. PureInvest shows the reasoning on free single-stock screening and ties it to AAOIFI Standard No. 21.
Disclaimer: PureInvest provides screening and informational tools based on established Shariah standards. It is not a financial advisor and does not provide financial, legal, or tax advice. Details about Zoya, including pricing, features, and user counts, are researched from its public site as of our last review and may change; confirm current figures with Zoya directly. PureInvest is not affiliated with or endorsed by Zoya.